Erin Saddic Counseling & Consulting

Erin Saddic is a Licensed Professional Counselor (#PC012022) with a Master's in Counseling and over 25 years of experience as a psychotherapist across inpatient and outpatient facilities, as well as a healthcare consultant. She specializes in women's mental health, supporting clients through pregnancy, postpartum, fertility challenges, pregnancy loss, and perimenopause/menopause, and is a nationally certified Perinatal Mental Health Professional (PMH-C).

The Challenge:
Erin's previous website didn't reflect the depth of her expertise or the warmth of her practice. It lacked a clear brand identity, made it difficult for potential clients to understand her range of services and pricing, and offered no real path to converting visitors into booked consultations.

The Solution:
Dreamworth & Co. led a full redesign focused on clarity, trust, and conversion:

Brand identity: Established a cohesive color palette and visual system that feels calm, credible, and approachable, appropriate for someone reaching out during a vulnerable moment in their life.

Services page: Built a dedicated page that clearly outlines each service (individual therapy, group therapy, therapy for therapists, teletherapy) along with fees and insurance details, so prospective clients know exactly what to expect before reaching out.

Lead-generating contact page: Designed a contact page with a built-in form, giving Erin a simple, reliable way to capture inquiries and convert visitors into scheduled sessions.
Trust-building structure: Organized the site around Erin's credentials, areas of expertise, and personal story, reinforcing authority while keeping the tone warm and human.

The Result
Erin now has a site that mirrors the professionalism and compassion of her practice, gives visitors a clear next step, and gives her a functioning lead pipeline.